Gross and PVR tracking that coaches gross retention

Estimated gross at the desk rarely matches what accounting posts. Your Dealer Log keeps estimate and actual side by side — web-based, mobile-friendly, and free of spreadsheet formulas — and breaks gross and PVR down by salesperson and manager, so you coach retention instead of finding out at month-end.

Keeping track of your deals has never been easier. No dealing with spreadsheets and formulas or handwritten logs.

  • Web based, so you can access it anywhere.
  • Mobile friendly for the desk, the lot, or the road.
  • Forecasting is easier with real-time pacing.
  • Source, sales, and finance pacing reports and scorecards make it easier to coach your team.

What you get

Front and back gross

Track front gross, finance reserve, and every back-end product on each deal, rolled up by salesperson and manager.

PVR by person

See front-end PVR and total PVR per salesperson and per manager to find where gross is held or given away.

Estimate vs actual

Compare desk estimate to posted actual; a variance is flagged only once an actual is posted — no false alarms on open deals.

Product-level detail

Break out reserve, GAP, warranty, and custom products per deal to see what's driving back gross.

Coaching visibility

Manager reports rank gross and PVR so the next one-on-one is grounded in real numbers.

Clean rollups

Gross and PVR roll up accurately by rooftop and dealer group, filterable by New, Used, or both.

Simple pricing. $100 per rooftop / month, or $1,100 per rooftop / year (one month free). Every plan starts with a 3-day free trial.

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Frequently asked questions

Can I see PVR by salesperson?

Yes. Front-end PVR and total PVR are tracked per salesperson and per manager, so you can compare gross retention across the team.

Does it separate estimated and actual gross?

Yes. Each deal carries an estimated gross from the desk and an actual gross from accounting, compared side by side.

When does a variance get flagged?

Only when an actual has been posted and differs from the estimate, so unposted deals don't raise false alerts.

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